Since his days as a youth in St. Croix, in the United States Virgin Islands, Krueshef has been fascinated by the rugged tones of dancehall artists and their music.
With 'Virtuous Woman', his latest song, he is determined to make an impact especially where dancehall originated.
"Crossing over into the Jamaican dancehall market for me is very important because from a youth I have always wanted to be a dancehall and reggae artist, so it's like the Olympics for me and the mecca of where it is born. Where I will win a gold medal and represent dancehall to the fullest," said the California-based deejay.
Co-produced by Krueshef and Don Hines, 'Virtuous Woman' features veteran Jamaican singer Anthony Que. It is dedicated to women, who have not always been treated with respect in the dancehall.
Krueshef wanted to change that image and at the same time give the ladies their due.
"The message I'm trying to convey with 'Virtuous Woman' is for all women to know that they have the ability to be queens --- princesses with virtuous woman attributes," he said.
Krueshef was drawn to Jamaican culture from early. He admired the delivery and swag of deejays like Bounty Killer and Merciless and although he eventually developed his own style, elements of their sound are still evident in his songs.
He is determined to hit the boards in a big way in 2023.
"This year I'm hoping to continue to bring phenomenal music to the masses, get a hit track and tour and perform the music that dancehall and reggae fans love," said Krueshef.
Written By Howard Campbell